Product Owner Group – Oct: Selling your Idea: Create a Compelling Elevator Pitch

The Tampa Bay Product Owner Group is an established community of practice that helps Agile Product leaders network and grow. We are a Scrum Alliance registered user group and are partially funded by Agile Alliance.

_________________________________ Presentation ____________________________

Product Owners – Are you delivering the right thing? Anybody can make a list of things to build, call it a backlog, and put that list in front of a delivery team. But it doesn’t matter how fast your team delivers and how good your quality is unless you’re delivering the right thing every day. Identifying and expressing that “right thing” at every level of detail is a big job. Join us in October to discover:
• What makes a good elevator pitch – essentially the vision statement for your product?
• A proven model to build an elevator pitch that connects with your sponsors, development teams, and customers
• We’ll finish with an Interactive exercise to practice building your own elevator pitch!

Presenter: Jim Marshall, Owner/President, Sandler Training

With over 35 years in sales, management and marketing, Jim brings a wealth of experience to the “training table.” He has been an award-winning Sandler trainer for over 16 years, with offices serving Tampa/St. Petersburg/Clearwater, Florida.

Jim’s areas of expertise range from sales and management training in the advertising and sports marketing fields – where he helped generate many millions of dollars in revenue for major corporations and organizations – to professional and business-to-business services, continuing education, new business development strategies, staff assessing and hiring. He has worked with business owners and sales professionals in industries such as IT services, software sales and development, manufacturing, transportation logistics, home improvement, HVAC, insurance and financial services.

In addition to his professional work in the Tampa Bay business community, Jim is very active in local civic organizations including the Leukemia and Lymphoma Society, Big Brothers Big Sisters, the Clearwater, St. Petersburg and Tampa Chambers of Commerce and numerous charitable endeavors.

About Sandler Training: Sandler Training is an international training and consulting organization with more than 250 training centers worldwide. Sandler utilizes distinctive, non-traditional sales, management and business consulting methodologies, supported by continual reinforcement through ongoing training, strategic planning and individual coaching.

Sponsoring is a great way to connect with leadership and practitioners and get to know the talent in our community. We can’t hold these events without our valuable sponsors. Read on to learn about this evening’s sponsors!

Eats: Hays US @hays_us
Thank you to Hays Recruiting (, who is sponsoring our eats this evening! Get to know this fantastic group of recruiters. Hays Recruiting professionals display a passion to build personal relationships, and continually improve their profession by learning more about ours! They are strong, active supporters of our meetup.

Location: South University @SouthU (
Established in 1899, South University offers more than 20 programs, from associate’s to doctoral degrees, in five distinct Colleges at our Tampa campus. Housed within the College of Business, our Bachelor of Science in Information Technology and Master of Science in Information Systems programs are designed to prepare students for entry level and advanced roles in today’s continually changing digital landscape.

Please Read! RSVP’s are important for planning purposes and we take them very seriously! Did you know it costs a sponsor around $10 a head? The point is, if you RSVP, please show up.