Product Owner Group – Aug: Story Mapping, the magical path to your MVP

The Tampa Bay Product Owner Group is an established community of practice that helps Product leaders network and grow. We are a Scrum Alliance user group and partially funded by Agile Alliance.
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Presentation: “The new backlog is a map.” Jeff Patton
Story mapping will help you frame your idea, understand your user, and create structure. (And it’s dead simple.)

Story Mapping is a collaborative technique that enables the project team, stakeholders and users to imagine the users’ experience using the product. It results in a big picture view and a more detailed and prioritized view of the work, broken into releases. I learned about this by reading Jeff Patton’s book “User Story Mapping” and thought this is too simple…seems like magic. I was afraid to try it. But then I did try it -with great results! Please join to learn about this technique and what it was like to experience it on a large project at a large international company with a group of people doing it for the first time. We were successful and you can be too.

Presenter: Christine Fredley from Frankline Templeton will be leading us in Story Mapping. Christine has double degrees in Economics & Finance and Mathematics; she has been working for Franklin Templeton Investments for 20 years in a variety of jobs from Business System Analyst to Tech Lead to Program Manager! She recently had a fantastic experience using story mapping to lead her team to a shared understanding of her current project.

Sponsoring is a great way to connect with leadership and practitioners and get to know the talent in our community. We can’t hold these events without our valuable sponsors. Read on to learn about this evening’s sponsors!

@HaysWorldwide is once again generously sponsoring our user group. Seeking a career change or have an opportunity that needs the magic of a talented recruiter? Reach out to Maggie Emons for quality job search experience and a solid relationship in the Tampa Bay Area.

Location sponsor: Our sponsor for this evening is South University @SouthU (
Established in 1899, South University offers more than 20 programs, from associate’s to doctoral degrees, in five distinct Colleges at our Tampa campus. Housed within the College of Business, our Bachelor of Science in Information Technology and Master of Science in Information Systems programs are designed to prepare students for entry level and advanced roles in today’s continually changing digital landscape.

Please Read! RSVP’s are important for planning purposes and we take them very seriously! RSVP counts are used to determine supplies, space, and how much food and drink to supply at each meetup. Did you know it costs a sponsor around $10 a head? The point is, if you RSVP, please show up.